ShopMaker Blog

Based on a survey completed by the third party for the payment methods in China. We find out some points that you may interest in.

The participating online merchants in this survey included the sellers of clothing and accessories, electronic tickets and game cards, online education services, software sellers, online bookstores, and others. And it focus on the following aspects:

Accepted Payment Methods

For the importance of third-party payment providers in China and the low use of credit cards you can review it based on the “blank” of the law protection on e-payment.

Third-party Payment Provider Recognition

seen from the result, we notice the very low recognition of China’s two leading mobile payment providers UMPay and Smartpay. Another interesting finding is the low recognition for Paypal, the world’s leading third-party payment provider.

Third-party Payment Provider Sales Activity

The survey also checked how many of the merchants were contacted by a sales representative of China’s leading third-party payment providers. Alipay and 99Bill appear to have the most active sales teams, followed by Tenpay and PayEase.

Partnership with Third-party Payment Providers

Most merchants have agreed to disclose the names of the third-party payment providers they currently work with. Of these 18 merchants, 83% currently work with Alipay, followed by 50% working with 99Bill, and 44% of merchants working with PayEase. Please note that several online merchants are using more than one payment provider.

Payment Provider Overall Reputation

They also asked the merchants that they interviewed to rank China’s “Top 3″ payment providers in terms of their overall reputation in the market. According to the interviewed online merchants, Alipay currently enjoys the highest reputation amongst China’s payment providers followed by PayEase, 99Bill and TenPay, YeePay, and PayPal. All other payment providers received no votes.

Overall Rank Payment Provider
Average Rank
1 Alipay 1.08
2 PayEase 1.75
3 99Bill 2.20
Tenpay 2.20
5 YeePay 2.70
6 PayPal 3.00

Payment Provider Quality

They lastly asked merchants to rank China’s “Top 3″ providers in terms of the quality of their service and got the following results: Alipay again at first place followed by 99Bill, PayEase, TenPay, PayPall, and YeePay. All other payment providers received no votes.

Overall RankPayment Provider
Average Rank
1 Alipay 1.08
2 99Bill 1.40
3 PayEase 1.80
4 Tenpay 2.25
5 PayPal 2.30
6 YeePay 2.75